Planet Janet

Cutie Pops

Fall 2012 launch of Cutie Pops doll line. My invention of interchangeable eyes, hair, and Style Pops decoration was licensed and produced by Jada Toys.

http://www.cutiepopsdolls.com

Chiffon--production sample

The first wave of product is Sweets themed, and each doll comes in a different sweetly styled ensemble.

Cookie--production sample

Candi--production sample

First Proof of Concept

Original doll sculpt was done with working eye parts, interchangeable hair and decoration. Note--puppy is stand in for concept only.

Cutie Pops dolls are the first dolls to have interchangeable eyes. They can be open, closed, or winking! You can also change out the hair and bows, and all of the Style Pops (decorations) can be easily popped off and changed to completely customize the doll.

Eye feature

Original Handmade models

After approval on proof of concept, I hand painted and dressed all three dolls and their respective pets. The pets were sculpted by Jada's team, based on my sketches.

Pets in package

These also have customizable parts; bow, ears, tail, and style pops are all interchangeable.

Doll fashion - sample

Fashion Pack - production

Hair and eye accessory pack

Style Pop Packs

Original sketch for Movie theme

Exclusive for WalMart

Original Cutie Pops Sketch

Original Cutie Pops Pets Sketch

Original Cutie Pops Pets sketch

Removable Eyes and Deco sketch

Original Cutie Pops Fashion Sketch

Sweet theme refresh sketches

Illustration

This was a potential packaging illustration that never went through to production.

COMING SOON!

New designs for Spring 2013 based on a Mod / POP Art concept

Bratz Fashions

Most of the fashion design work that I did for MGA on their Bratz line was in early 2010 and turned over in black and white or quick marker sketches. I had no further involvement after I submitted my designs.

Liv dolls for Spin Master was another project that I did quite a lot of fashion designs for. These were from 2009.

Bratz doll sketch

Fall fashion looks - working sketches. Most of these were turned over in black and white. I was not involved any further.

VamPixie Concept and Novel

In 2009, it began with an idea; to lighten up the vampire genre and bring it to a younger audience in the form of these half fairy - half vampire characters called VamPixies. First they were dolls with sparkly bat wings...but then I got a little carried away and wrote an entire Middle Grade novel!

You can check out The Perils of Being VamPixie here:

http://www.amazon.com/The-Perils-Being-VamPixie-Schriever/dp/1461087007

The Perils of Being VamPixie

I wrote a Middle Grade novel and self-published on Amazon.

Realistic head sketches

After writing the book, the characters felt more real to me than the previous versions, so I experimented with some different faces for potential dolls.

Concept Fashion Doll

These were done for Jakks Pacific as a concept to pitch for Disney, using subtle Disney references on the fashions.

Cabbage Patch

Tween Fashions

These candy inspired and penguin themes were done for Mattel.

Barbie

I designed these while working for Mattel in the Barbie Collectibles department between 2000 and 2002.

Betty Spaghetty

Betty Spaghetty relaunch for Ohio Art in 2006.

Fashion Ponies

I designed the fashions for a line of fashion ponies, called Struts, from Playmates Toys.

Hannah Montana and Cheetah Girls Dolls

These were done for Play Along Toys in 2007. I continued to design Hannah fashions for Jakks Pacific in 2008.

Tini Puppini

In 2008 I created a line of fashion puppies called Tini Puppini in collaboration with Funosophy. It was licensed by Spin Master and released Fall 09 with major retailers.

This was meant to be a humorous take on the puppy in my purse trend, humanizing your pet to the extreme! Unfortunately the release of Tini Puppini came at exactly the same time as the economic recession in the US. That along with some marketing hitches, and a high price-point, did not allow these pups much more than two seasons on the shelf.

Liv Dolls

Liv dolls for Spin Master was another project that I did quite a lot of fashion designs for. These were from 2009.

Strawberry Shortcake

From relaunch by Playmates Toys in 2005 through 2006, Strawberry Shortcake kept me very busy!

Film Design and Illustration

Before designing toys, I was Assistant Designer on Tombstone with Val Kilmer and Kurt Russell, and a Sketch Artist and Costumer on several other films, including Super Mario Brothers and The Crow.